Top 10 Print Copywriting Mistakes to Avoid | banana404

TenI came across this article in my feed and found it interesting.

I always do #1 (proofread and spellcheck), but I’m not sure how often I actually pay attention to the others.

I do try to avoid the ‘wall of text’ by breaking things up into smaller chunks, but it depends on the type of article I’m writing.

I try to keep my writing personal and hopefully not boring!

For #6, I read a great tip from a fellow grammar-lover:  If you can add ‘by zombies’ to the end of the sentence, you’ve written in the passive voice.

Regarding ‘calls to action,’ – I often don’t have one, other than to ask people to sound off with their opinions.  Sometimes it works, sometimes it doesn’t.

How many of these do you routinely do when you write?

Source: Top 10 Print Copywriting Mistakes to Avoid | banana404